Archive for 'Business Management'
Advertising, promotions and TRP – In the new world.
Marketing management has grown from its traditional theories. Kotler, still rules and has accomodated all business transformations with regards growth in e-marketplace and online shopping. Products ranging from safety pins to a luxury car and host of service is available for online shopping and all the retailers like walmart, kohls. Macys,. JCPenny, kmart, target etc […]
Posted: October 11th, 2010 under Business Management.
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